what's my story?
I am a public affairs and strategic communications consultant with more than 20 years experience in corporate and political settings.
Fortunately, nobody pays attention to my hairstyle. I picked that quote because it exemplifies the often absurd reality of the modern media environment. It is also a reminder that political campaigns are the entrepreneurial training ground for communications strategy and tactics.
I got my start in the Virginia State Legislature and then moved to D.C. to work at a premier strategic communications boutique. Training under the leadership of renowned presidential and political press secretaries from both parties, I progressed from administrative work to on-site client management on campaigns for corporations, trade associations and government organizations.
Instead of going to grad school, I quit my corporate job to work on a political campaign for a Volvo dealer who wanted to be Governor. I travelled across Virginia in a soft-top Jeep Wrangler and built a statewide grassroots organization before transitioning to the press office. We lost. And when I say we lost, I mean we got our butts kicked.*
Working on a losing campaign is really humbling. It is also a great education.
An old boss from the agency world called me to come back to work for him at a different, bigger agency where I worked with more talented people with whom I still collaborate today.
Just a few months after 9-11 when my kid was not yet two, a string of business trips including one to Dubai prompted me to leave the agency lifestyle, rewarding as it had been. I freelanced and threw myself into community projects. The volunteer work didn’t pay well, but it was rewarding in other ways. I started my own firm, and here I am.
You can find my professional bio here, and my unprofessional (and much neglected) blog here.